If you don’t have one, then this is the right time to own one. Any business that does not have an online presence in this generation will struggle because we are living in the world where a lot of people do almost everything on the internet. This is why you can’t afford to mix this great opportunity to get more leads. Creating a business website may take you days or weeks, but the most important part of it all is using the right web hosting services. Your company website will be hosted somewhere. We will be listing different hosting options in this article, with particular attention to the latest trends in hosting services industry. Also, we also help you with choosing the right hosting for your online business!
Type of Hosting
Shared Hosting represents your site on a server with all sorts of sites from other people. All those sites use the same server capacity and the same operating system (often Linux), web server (e.g., Apache or Nginx), database server (often MySQL) & scripting languages (e.g., PHP). This type of hosting is cost efficient and easy to maintain. The disadvantage is that the performance and security of your site are influenced by what other people are talking about on their site. Shared hosting is always managed to host, that is, server management is done for you.
A VPS is a Virtual Private Server. The name already says you get everything that a real server also has, but then virtual. That is, on one physical machine, multiple VPSs run side by side.
The benefits of this set-up are:
- Flexibility: configuration is based on what you want
- Greater capacity than shared hosting.
- You can easily run multiple sites (as much as you think wisely) on one VPS.
The disadvantage is that you can still be bothered by other users on the physical server (but much less than with shared hosting). You need server management experience
Dedicated Hosting & Colocation
With dedicated hosting, you have the full physical machine at your disposal. This way you do not bother other users, and you have 100 percent decision in all capacity. It goes without saying that this option is a lot more expensive than a VPS. Also, dedicated hosting can be managed and unmanaged. The server remains the property of the hosting company. At collocation, you are the owner of a physical server. These place you in the rack or data center of a hosting provider for payment.
Because you are probably most concerned with shared and VPS hosting, we only concern ourselves with the trend in that area.
Nginx vs. Apache
Apache has been the norm for years as a web server. However, the web server Nginx has been on the rise in recent years, first for major sites like Facebook and Netflix, but now also for smaller websites. That’s because Nginx is faster than Apache in handling many simultaneous requests. Apache, on the other hand, has some more options and documentation available. No problem with running known content management systems (CMSs) like WordPress or Magento on Nginx. In fact, wordpress.com also runs on Nginx. A set up with Linux, Nginx (pronounced as engine X), MySQL and PHP is called LEMP.
Since the end of last year, there is a new version of PHP available: PHP 7. PHP 7 is up to 2x as fast as the commonly used PHP 5.6. More and more hosts also make PHP7 available next to PHP 5.6. If your host offers an older PHP version than 5.6, we advise you not to host you there. Those older versions are not integrated with (security) updates.
HTTP / 2
Also for the HTTP protocol is a new version available, namely HTTP / 2. The HTTP protocol is used to retrieve web pages. Http / two only work in conjunction with an SSL certificate and must be supported by your host. Http / 2 is much faster than the old HTTP protocol because it can load multiple files at once.
Caching is a way to load websites faster. This is done by saving a static variant of a web page into the server’s memory and sending it to visitors. Ever more hosts, and certainly Managed WordPress and Magento hosts, apply caching techniques to their customers. If your host offers to cache, this contributes to the speed of your websites.
Cheap unmanaged VPSs
Amazon Web Services has begun, and Digital Ocean has perfected it: cheap VPSs. These types of parties allow you to create or resume a virtual server in a matter of minutes. You only pay for the time a server is in the air. Many major Internet sites or services use such solutions to build their infrastructure, as well as Netflix again Amazon focuses more on the enterprise market and Digital Ocean on individual developers and small businesses. The documentation to make different setups is now very impressive, but system management knowledge remains necessary.
Because the services seem to be similar to hosting & unmanaged VPSs at all providers, there is a price strike going on. You can avoid this; many existing or new hosting companies will specialize.
What’s right for Small Business?
To find the right hosting, you need to have a good idea of three things, namely:
- How many resources does the business website need?
- What is your level of knowledge regarding the application, but especially about system maintenance?
- Do you have special requests?
How many resources does the business website need?
The exact amount of resources you need is hard to find. Also, it varies with the number of visitors who are simultaneously active on your site. Resources are available in 3 types: storage space (hard disk), memory (RAM) and computing power (processor). In summary, you could say that sites with a lot of dynamic content and actions from users (searches, comments) are much. Almost always there is a shortage of memory for the database, the first one you’re up to. With nearly all hosting parties, it’s possible to scale up resources quickly, so just start a package on the frugal side of your estimate.
What is your Knowledge of system maintenance?
If you do not understand server maintenance or have little time for it, you will by default get managed hosting. The shared managed hosting offered by many global hosting companies has now been met by much better (but also more expensive) specialized alternatives. But when you rely on your website (for your business), I would strongly recommend searching for specialized hosting companies that focus on your type of application or CMS.
Do you want complete control of your server management?
Take a look at a VPS solution. VPS hosts like Linode, Digital Ocean, and CloudVPS often provide standard templates for the most popular setups (e.g., LAMP and LEMP).
In recent years, hosting has changed a lot, but you do not see that with all hosting providers. It can be rewarding to re-order and find out which solution is best for your wishes. That can be to save money or time, or to get more performance from your sites. Small business web hosting services: Know your target market. Before signing a contact with a web hosting platform call and ask for their experience with data center & backups. This will save you a lot of cost in the long run.
Creating a website, choosing a web hosting and managing them is a handful. Do you have a website and what has been your experience in choosing a hosting service?
This article is written by Guava Digi an Australian Online Marketing Agency located at Sydney, Australia.